By Josh on 04/01/2010
Photo by Marco Bellucci
Once you’ve figured out who you’re designing and writing your business website for, you need to check off the things that they are asking about.
Let me lead with an example.
Potential customer Fred has a problem.
Fred goes to google and searches about his problem.
He finds your website where you are talking about his [...]
Posted in Posts | Tagged Blogging For Business, Website Marketing
By Josh on 16/12/2009
Photo by Martin Kingsley
I was writing a post for one of my other blogs recently about writing techniques for business blogs and it came to me that when you’re writing for business websites you need to really nut out who it is you’re writing for.
I came up with three different kinds of visitors for business [...]
Posted in Posts | Tagged Blogging For Business, Website Marketing
By Josh on 09/12/2009
Photo by apdk
Leading up to Christmas, traditional businesses garner publicity by doing ridiculous specials, getting sprukers to stand out the front of their store, and generally putting themselves out there even more than usual.
The holiday season is a special time for business and it’s often the time of year that brings in the most revenue [...]
Posted in Posts | Tagged Website Marketing
By Josh on 19/11/2009
Photo by byrne7214
Here’s a quick little post just to remind you about what you’re focusing on with your business website.
“Can my business model support more customers or would it just be adding fuel to the fire?”
If you’re business model isn’t adjusted well enough to accept an influx of customers you might want to take a [...]
Posted in Posts | Tagged Blogging For Business, Website Marketing
By Josh on 17/11/2009
The first question I always ask my clients: What do you want your website for?
“More Customers.”
This is the most common answer – and Of course it should be! We could all do with more customers right?
To refine this answer a little more you may want to question what particular type of customer you want to [...]
Posted in Posts | Tagged Design Tips, Website Marketing
By Josh on 03/11/2009
So your shiny new website is finally complete? Congratulations!
Now that the nights of weeping softly into your keyboard are finally over you can announce it to the world. But what are some of the things you should think about doing when you launch a website?
Here is a list of 10 great tips that you can [...]
Posted in Posts | Tagged Website Marketing
By Josh on 30/10/2009
They call links the “currency of the internet” – basically, a link from one site to another is a method for Joe The Web Surfer to go from one website to the next.
The reason it’s called the currency of the internet is because usually links are found where the person feels they are pointing out [...]
Posted in Posts | Tagged Website Marketing