By Josh on 04/01/2010
Photo by Marco Bellucci
Once you’ve figured out who you’re designing and writing your business website for, you need to check off the things that they are asking about.
Let me lead with an example.
Potential customer Fred has a problem.
Fred goes to google and searches about his problem.
He finds your website where you are talking about his [...]
Posted in Posts | Tagged Blogging For Business, Website Marketing
By Josh on 16/12/2009
Photo by Martin Kingsley
I was writing a post for one of my other blogs recently about writing techniques for business blogs and it came to me that when you’re writing for business websites you need to really nut out who it is you’re writing for.
I came up with three different kinds of visitors for business [...]
Posted in Posts | Tagged Blogging For Business, Website Marketing
By Josh on 19/11/2009
Photo by byrne7214
Here’s a quick little post just to remind you about what you’re focusing on with your business website.
“Can my business model support more customers or would it just be adding fuel to the fire?”
If you’re business model isn’t adjusted well enough to accept an influx of customers you might want to take a [...]
Posted in Posts | Tagged Blogging For Business, Website Marketing
By Josh on 05/11/2009
For service based businesses it’s an all too common thread.
“Hello, Mike’s fix it shop, Mike speaking.”
“Oh Hi, I have a toaster that toasts in reverse, can you fix that?”
“Umm.. yeah sure, I can take a look at that seemingly bizarre problem that you can’t find a solution to.”
Ok, so it might not go EXACTLY like [...]
Posted in Posts | Tagged Blogging For Business